Monarch Commercial Campaign
American Printing House
In partnership with Ingrid Designs, I produced this branded film series to showcase the impact of the Monarch from the American Printing House for the Blind. Rather than focusing on technical details, we highlighted the human element—following Kennedy, a blind child, as she experiences the life-changing power of this technology.
“You want them to be inclusive, and the Monarch offers that.”
Using a handheld, documentary-style approach, our focus was to make the viewer feel as if they were in the room, being spoken to directly.
“Quality, consistent Braille.”
Our focus was to highlight how the Monarch transforms access to Braille books, providing students with a reliable, high-quality, and portable solution that empowers them to learn and thrive.
“that’s Revolutionary”
Our focus was to showcase how the Monarch fosters inclusivity by bridging the gap between the blind and sighted communities, allowing students to learn, interact, and thrive alongside their peers in real time.
Credits:
Director Of Photography/Producer: Josh Hendrix
Assistant Camera: Austin White
Sound Engineer: Ryan Peterson
Gaffer: Jonathan Thomas
HMU: Rileigh White
Editing: Alyssa Keeling
In association with Ingrid Design